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Customer Success Story: Why a 43-Year Integrator Chose D-Tools Cloud Over Custom-Built Software

Customer Success Stories
Published on November 03, 2026
Less than 2 min read Minute Read
Customer Success Story: Why a 43-Year Integrator Chose D-Tools Cloud Over Custom-Built Software

Ron Wanless knows that routine of running a custom integration business. As the owner of  Technology Design Associates (TDA) in Bend, Oregon, and he has spent about 43 years in the industry. His team has also spent roughly the past 24 years using D-Tools, or as Wanless describes it, “a long freaking time.” TDA started using D-Tools System Integrator (SI) when it first launched, and more recently the company migrated to D-Tools Cloud.

According to Wanless, TDA’ s adoption of D-Tools System Integrator (SI) was well suited for helping build sophisticated solutions for its clients.

"It was really great to be able to create a good proposal and all of the additional drawings and things that go with it,” he recalls. The team used the platform for drawings and for "all of the necessary details that the clients wanted to have and we needed on the job site to make them right."

Move to D-Tools Cloud

The move to D-Tools Cloud changed the pace of the work at TDA.

"Now that we've switched to D-Tools Cloud, all of our proposals are way faster. All of our projects are moving way smoother and our integration with our finance and our QuickBooks and things of that sort are amazing. It makes everything way much easier,” says Wanless.

He points to the same shift when he talks about results, noting that since TDA moved to D-Tools Cloud many of the company’s projects are “moving way faster."

Software Conforms to TDA’s Workflows

TDA did not adapt its business processes to conform to the software. On the contrary, it shaped the software around its work.

"We've been able to build out D-Tools Cloud to follow all of our internal processes so that our entire team is able to follow our normal process within the D-Tools Cloud platform without having to go outside of it in order to track whether or not metrics are getting done or not,” Wanless says.

With the whole team working in one system, tracking progress no longer sends anyone to a side spreadsheet.

Fast Support Response and Resolution

Wanless also lauds D-Tools’ support team.

"One thing about D-Tools Cloud has been that the support team has been excellent in following up and everything that we have an issue with. Everybody knows that software is never perfect. Things get broken, but they're very good and very quick about resolving those issues. So, it's made our life a lot easier than trying to chase down all the challenges,” he explains.

TDA once ran on custom software the company built for itself and Wanless’ advice to other integrators comes from that experience:

"For anybody that's looking for a new software option for your company, one that integrates well, one that works with your other operations or accounting or other softwares, D-Tools Cloud has been amazing for us. We went from a custom-built software that we built for ourselves to back to D-Tools Cloud and it's been amazing,” he adds.

See What D-Tools Cloud Does for Integration Firms

D-Tools Cloud is the modern integration business platform for the technology integration industry, bringing the work of a growing integration business into one connected system versus using a stack of disconnected spreadsheets, email and generic CRM tools. It supports commercial AV, security, low-voltage, residential and managed services businesses.

The software is built to help integrators close deals faster, deliver projects efficiently and build recurring service revenue. The key capabilities include AI-assisted proposal creation, project management, accounting integration and embedded payments, service management, inventory asset management/procurement, deep reporting capabilities and more. All of it is built around an Integrated Product Library with more than 2 million products from 1,800+ suppliers with dealer-level pricing.

D-Tools has supported sales, design, project management and service operations for thousands of companies across 90-plus countries, and for more than 27 years D-Tools has helped integrators build more efficient, more profitable businesses.

If your team already works the way TDA does, with proposals, projects and finance all needing to agree, the fastest way to judge fit is to try it. Start a 30-day D-Tools Cloud free trial and see how it follows your own process.

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